From Revell: Over the years we have been pleased to provide you with the finest NASCAR plastic model kits featuring the most popular drivers. Regrettably however, over the last several years we have faced increasing licensing costs that are greater than our increase in sales. Despite our best efforts to secure reasonable licensing terms for NASCAR model kits in general, and the Car of Tomorrow in particular, we have been unable to develop a program that allows us to market the product at a viable price point. Consequently, we will not be issuing a kit on the Car of Tomorrow and, in fact, will be exiting the NASCAR business altogether. We will discontinue all sales of NASCAR plastic kits by February 28, 2009.

[Revell]

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7 Responses to “Revell to discontinue NASCAR models”  

  1. 1 Anonymous

    way to go nascar,getting to big for your own good… no models its all about money..

  2. 2 Howie Motorsports Photography Registered User

    NASCAR gets 18,000. in licensing fees fo each model they make. its a disgrace that little kids cant even build there favorite drivers car anymore . SHame on NASCAR

  3. 3 Sam

    I agree…shame on Nascar.

  4. 4 gigolo george

    A sign of the times. Very sad. Shame on NASCAR. It was something like 10 years ago that Action purchased the Revell die cast line because of their better detailed bodies and the like. After all, they MADE great models.Their designs/bodies were sleek, not bulky like the Action ones of the day. Now just what will they do with all those Derrike Cope Daytona 500 Winner sets they made (lol)?

  5. 5 SMOKEY

    Nascar is learning from the auto industry itself. Keep raising costs and pricing until everyone quits buying altogether.

  6. 6 Michael

    I hope kids still build models. That would be nice. I thought they just bought die cast and played video games.

  7. 7 George Thompson Registered User

    I know some adults that still build and trade models this really is a shame.

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