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Sirius to provide unprecedented NASCAR driver-to-pit crew race coverage In 2007

Quote selected text Published November 30th, 2006 in NASCAR News

SiriusSIRIUS Satellite Radio announced that it will present unprecedented live radio coverage of NASCAR races starting in 2007, making listeners feel like they are on top of their favorite team’s pit box on race day. In addition to the live race broadcast, SIRIUS will take fans into the cars and pits by devoting up to 10 additional “Team Talk” channels that will carry the driver-to-crew communications of up to 10 different race teams during Nextel Cup Series races.

SIRIUS will combine the race broadcast with the driver-to-crew chatter on these channels, allowing fans to follow the overall race call and the in-car audio of a driver on a single channel throughout the race. The channels will feature top drivers based on the Nextel Cup Series standings. The lineup of drivers and their channel assignments will be available at www.sirius.com/nascar prior to each race.

Listeners will hear drivers and crew chiefs schedule pit stops and discuss strategy over audio of the overall race broadcast. When the team members are not on the radio the audio of the live race broadcast will come up allowing listeners to follow the entire race uninterrupted. As the Official Satellite Radio Partner of NASCAR starting in 2007, SIRIUS will broadcast every Nextel Cup Series, NASCAR Busch Series and NASCAR Craftsman Truck Series race, carrying the live broadcasts of Motor Racing Network (MRN), Performance Racing Network (PRN) and the IMS Radio Network’s broadcast from Indianapolis Motor Speedway.

In addition to live race coverage, SIRIUS will launch SIRIUS NASCAR Radio / channel 128 in January. The channel will air 24 hours a day, seven days a week and will include live races, plus daily and weekly talk programs, including Tony Stewart Live, a two-hour show hosted by the two-time Nextel Cup Series champion and veteran pit road reporter Matt Yocum. A detailed schedule of programs and hosts on SIRIUS NASCAR Radio will be announced prior to launch. Click on www.sirius.com to listen to SIRIUS live, or to purchase a SIRIUS radio and subscription.

[Sirius PR]

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