Report: Pepsi pulling Daytona sponsorship after nearly 50 years
Quote selected text Published June 30th, 2007 in NASCAR News
Next weekend’s Nextel Cup race at Daytona will not only be the last restrictor-plate race using the old race car, it appears it also will be the last Daytona race called the Pepsi 400. Sports Business Daily reported Friday that Coca-Cola is close to signing a deal to give it pouring and marketing rights at Daytona.
That would end an almost 50-year relationship between Pepsi and the track. The report says Pepsi’s deals with other International Speedway Corporation tracks at Phoenix, Talladega, Watkins Glen and Darlington will be dropped as they expire over the next few years.
- Pepsi or Monster Dale Jr’s new sponsor?
- Daytona and NASCAR to honor Bill France Jr. during Pepsi 400 weekend
- No Petty at Daytona, first time since 1965
- Coke/NASCAR sponsorship deal to last another 10 years
- Mountain Dew the front-runner to sponsor Earnhardt Jr. in 2008
What the heck is Pepsi doing! This is stupid! Coke sucks!
Nascarfan4life24 —YOU SUCK!!
every soft drink in Georgia is known as a COKE
you are stupid, you suck, your opinions suck and, i really
don’t give a darn what you think!
you doubly need a life!
When it rains it pours.
Wayyyy to many changes in Nascar if you ask me. =/
When it rains it pours.
Wayyyy to many changes in Nascar if you ask me. =/
A big and surprising move. I guess those NASCAR drivers Coke commercials paid off.
In no reasoning to which company sponsors what driver. I truly think Coke is the superior product. Pepsi is too sweet in my opinion.
Pepsi is to sweet and money talk’s and coke evendently put it up so they win.,
I agree too many changes going on. NASCAR is trying to draw in new fans but with all these changes that is not gonna happen. I also agree COKE-A-COLA is better then pepsi!
I dont know if you could really constitute this as a change. Coke has been a sponsor in the series for at least 30 years. I think it might contribute to NASCAR wanting more money to sponsor a race. Pepsi sponsors Jeff Gordon so you know they are making money with him, maybe the realized they dont need to spend more money to sponsor an event when Gordon pulls in the money anyways. Its hard to say what the real reasoning is.
Coca Cola uses Death Squads in Columbia to ensure their employees work. That is dirty so
Go Pepsi! Mountain Dew is #1