NASCAR, Petty Driving Experience sign licensing deal
Quote selected text Published March 11th, 2007 in NASCAR News
NASCAR and the Richard Petty Driving Experience have agreed to a multi-year licensing agreement, the companies announced Saturday.
“We formed the Driving Experience to let race fans see what professional drivers see on the track every weekend and get a feel for what the guys go through every week behind the wheel,” said seven-time Cup champion Richard Petty. “At the same time we also do a good job of recreating the sights and sounds that make NASCAR the most exciting sport in the world.
“By making our long relationship with NASCAR official we hope to reach more race fans while also exposing the sport to thousands of others in an attempt to help grow the sport for years to come.”
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