Jimmie Johnson re-signs with Levi Strauss
Quote selected text Published October 30th, 2006 in NASCAR News
For Levi Strauss Signature jeans, Jimmie Johnson is the perfect fit. After three years of a successful partnership, the mass retail brand recently extended its sponsorship with the NASCAR driver and Hendrick Motorsports through the 2009 calendar year.
As part of the three-year agreement, the Levi Strauss Signature brand will continue to be the official apparel sponsor of Johnson, as well as the official jeans of the #48 Hendrick Motorsports team. The Levi Strauss Signature brand will continue to feature the El Cajon, Calif., native in its national marketing and public relations programs.
[Alan Taylor Cummunications PR]
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