Dale EarnhardtThe Hershey Company honored the life and career of racing legend Dale Earnhardt with the unveiling of a replica of a large fan photo mosaic during the Dale Earnhardt Day celebration in Mooresville, N.C. on Tuesday.

Bearing Earnhardt’s likeness, the 6-foot-tall, 8-foot-wide mosaic is comprised of approximately 1,400 photos from fans across the country, including actress Carmen Electra, racing team owner Richard Childress and drivers Mark Martin and Martin Truex Jr.

The mosaic, previewed to fans, will serve as a permanent tribute to “The Intimidator” at Dale Earnhardt Inc. (DEI) headquarters in Mooresville when completed later this year. In recognition of Earnhardt’s impact on the racing world, Hershey is paying tribute to Dale Earnhardt by producing a series of Collector Edition Dale Earnhardt Hershey’s Milk Chocolate Bars, Hershey’s Milk Chocolate with Almonds Bars and Kit Kat Wafer Bars. The specially moulded bars feature a distinctive on-bar design, including Earnhardt?s signature and stylized #3.

The Collector Edition bars will be available at select retail outlets nationwide while supplies last. Hershey is also encouraging fans to honor the racing legend by inviting them to visit www.hersheys.com/dale to upload a photo for inclusion in the permanent mosaic and to make a donation to The Dale Earnhardt Foundation. Fans can still upload their photos and tribute messages through June 3 for inclusion in the final mosaic.

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8 Responses to “Dale Earnhardt honored at Dale Earnhardt Day”  

  1. 1 erica

    thats kool ^^

  2. 2 Ron F.

    Kelley was there but Junior wasn’t? Kinda weird, don’t you think? You’d think that everyone could put their bitterness and anger aside for one day. Guess not.

  3. 3 George Thompson Registered User

    I dont think Jr is allowed on the property since he’s not putting money in the queens pocket.

  4. 4 Fisha695 Registered User

    Honestly I see no need for Jr to show up to a block party for his dad. I’m sure ALL of the family got together and had a private family gathering for Dales B-Day.

  5. 5 JAG

    They have DE day just about every year, doe’s Jr have to come every year?

    Maybe he was busy with something else, like planning a win at Richmond☺☺☺

  6. 6 Lee88-20 Registered User

    Fisha695 wrote:

    Honestly I see no need for Jr to show up to a block party for his dad. I’m sure ALL of the family got together and had a private family gathering for Dales B-Day.

    I agree with that im sure he was around,its a yearly event he doesnt have to be there all the time.

  7. 7 NascarNannie88

    D.E. Day ………

    We all seem to forget that Ms. Earnhardt had all of Jr’s
    paraphernalia removed from the property. The only reason she would want him there is so more fans would show up and buy more from the gift shop.
    I find it strange that while Dale was alive a lot of drivers and the media had very few nice things to say about him, but after death he seems to have become a saint

  8. 8 JAG

    NascarNannie88 wrote:

    D.E. Day ………

    We all seem to forget that Ms. Earnhardt had all of Jr’s
    paraphernalia removed from the property. The only reason she would want him there is so more fans would show up and buy more from the gift shop.
    I find it strange that while Dale was alive a lot of drivers and the media had very few nice things to say about him, but after death he seems to have become a saint

    Because some folks couldn’t stand a man who was good and who dominated the sport, in my book he was a saint alive as well as death…☺☺☺ RIP Intimidator

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