Brian Vickers’ team kicked off NASCAR’s All-Star week activities by winning the Sprint Pit Crew Challenge on Thursday night, beating Denny Hamlin’s team in a battle of Toyotas in the final round. Vickers’ crew, which includes a former college football player and two former college hockey players, changed four tires, filled the car with fuel [...]

Chip Ganassi Racing Teams announced it has partnered with Nintendo and its long-time sponsor Target, to have Nintendo’s newest video game, Wii Fit, as the sponsor of 1,100 miles of auto racing on Sunday, May 25. Nintendo and Wii Fit become the primary sponsors on Alex Lloyd’s #16 Dallara Honda in the Indianapolis 500 and [...]

NASCAR on Fox tallied its third straight year-to-year increase with a 4.8/10 (7.8 million viewers) for Saturday primetime racing from Darlington. That’s a +14% gain over last year’s 4.2/12 for the same event, and that +14% increase is Fox’s largest jump for a NASCAR race in two months, since the Atlanta race posted a +23% [...]

HERB BRANHAM: Thank you, and good afternoon, everyone. Welcome to this week’s NASCAR teleconference, this in advance of Saturday night’s 24th annual NASCAR Sprint All-Star Race at Lowe’s Motor Speedway in Concord, North Carolina.
Our very special guest today with us, is the three-time All-Star Race Champion, and the four-time NASCAR Sprint Cup Series Champion, [...]

GoDaddy.com is enriching its motorsports commitment with a brand new sponsorship in NASCAR’s Craftsman Truck Series. The domain name titan is now sponsoring rookie Landon Cassill to drive the GoDaddy.com No. 46 Chevrolet truck.

Sprint purchased 10,000 tickets to giveaway free to its subscribers for tonight’s NASCAR Sprint Pit Crew Challenge at the Time Warner Cable Arena in Charlotte. Capacity for the event is about 15,000 so a sellout is expected.

Saturday night’s All-Star event at Lowe’s Motor Speedway is a “Sprint” race, and Jeff Gordon believes there is only one way to approach the annual event. “Go ‘all out.’” Gordon is currently tied with the late Dale Earnhardt for most victories in the non-points event for race winners.

Motorsports Authentics will once again welcome race fans to its Concord, N.C. headquarters during the two-week May race festivities. The company will operate a store offering Action Racing Collectibles die cast and Chase Authentics apparel each day from 9 a.m. to 5 p.m., beginning on Thursday, May 15th, through Sunday, May 26th. Also, free popcorn, [...]